Steve Jobs Term Paper Example | Topics and Well Written Essays - 2250 words

Steve Jobs - Term Paper Example Background - experience, past and present - impact on the current organization Born in the year 1955, Steve Jobs was in Homestead school, in California. He often visited companies like Hewlett-Packard, after his lectures. Jobs first assignment was at Atari, as a technician where he created a circuit board for a game. Finally Wayne, Wozniak and Jobs founded Apple computers and used to sell it in the garage of Jobs’ parents in the year 1971. As a company Apple started its existence in 1976 with much of funding from investors. (Steve Jobs Leadership Case Study) Apple was expanded over the years until it became huge. It was Jobs who observed the commercial potentials from mouse driven GUI belonging to Xerox PARC and this inspired the creation of Apple Lisa. Based on this a year later, Macintosh was invented in 1984. Due to some incidents of dispute Jobs retired from Apple in 1985, and in that year only formed NeXT Inc. (Steve Jobs Leadership Case Study). NeXT Inc was later was abs orbed by Apple in 1996 bringing back Jobs. It was in 1997, when he once again became the CEO of Apple. Under Jobs’ supervision, the invention of i-Pod, i- Mac, i-Tunes, and subsequently i-Pad ensued. Fighting with cancer since 2003 he finally resigned from his duties as a CEO in August 2011. Finally he was elected as a chairman in Apple (Lomas). Jobs never limited himself to Apple or NeXT only. He bought Pixar, and merged with Disney, produced innumerable computer animated pictures such as â€Å"Toy Story†, â€Å"A Bug’s Life† and others (Steve Jobs Resigns as CEO of Apple) Six leadership characteristics Jobs exhibited Few traits of quality leadership that Steve jobs possessed are enumerated and analyzed below- â€Å"Look-ahead† mindset He set precise goals and had a clear and concise vision of the future. He ensured that the vision got inculcated in the minds of everyone throughout the organization. Effective leaders like him have always envisione d exactly what they want and how they are going to achieve their goals in order to get what they want. (Lomas) Jobs always focused on what Apple should do next in the future. He always invited employee’s suggestions about the future actions. His each and every week started with having a three or four hour discussion regarding the scenario they would foresee in the world in the coming days. In a statement he commented, "We are inventing the future... Come down here and make a dent in the universe" (Jobs). His unfathomable and unparalleled obsession with brightening the future with technological advancements paved the way for Apple to be the first name uttered amongst many, when it comes to everyday gadgets, be it mobiles or digital music players or PCs or even OSs. (Hyatt) Persistence - Steve Jobs epitomizes the virtue persistence and it was most exemplified through his exit from Apple. He refused to give up, and in fact, went on to start NeXT computers which would eventually be acquired by Apple Computers Inc. It would have been obvious for a common person to give up at this point and regret the loss. As a leader, one has to be prepared to encounter and conquer hindrance. It is all the more important to show this character, especially if one would like to form a

Ethical Theories of Utilitarianism and Kantianism Essay

Ethical Theories of Utilitarianism and Kantianism - Essay Example According to the paper the manager Michael has faced an ethical situation in his family’s business of metal components. The current economic crisis has created strong challenges to Michael in sustaining his family business. On the other hand, one of his unskilled, but loyal workers, John, who started working for the company even at a time when Michael’s grandfather was running the business, has developed some unhealthy behaviors at the workplace which caused Michael lot of headaches. Michael knows that John’s wife and only son died in a car crash a year ago and that, to cope with his loss, John has taken to drinking alcohol. Michael has repeatedly talked with John about this problem but this has not changed John’s behavior. Even though Michael decided to cut down all the unproductive sectors including the unproductive problematic employees also, he decided to keep John on. This paper briefly analyses Michael’s decision to keep John on the basis of e thical theories of utilitarianism and Kantianism. This study outlines that the main ethical issue involved in this case was about John’s future. He has started his career even when Michael’s grandfather was running the business and moreover John has spent majority of his healthy periods for the company and worked hard for the company as a loyal worker. Right now he is rapidly approaching the end of period of his life both as a worker and a human being. Is it right to fire a worker who spent majority of his life for the wellbeing of a company during a period when he was about to retire? Another ethical issue involved in the above case was that John has lost his entire family in an accident and left alone in this world by destiny. Apart from his family, the company was the second entity in which John was constantly interacting. Is it right for the company to fire such a loyal worker when he was left alone in this world, especially when considering his earlier services to the organization?

Aer Lingus Products and Target Market Segments Essay

Aer Lingus Products and Target Market Segments - Essay Example Aer Lingus is one of the reputable fleet carrier companies in Ireland. With the low cost model and one way fares, Aer Lingus brand has become most talked about brand in fleet services. On October 22, 2006, Aer Lingus entered into a new phage of business as it realized nearly 400 million Euros through Irish and London Stock Exchange. Most of the Aer Lingus passenger revenue will be generated from its website www.aerlingue.com. As per the latest records, nearly 81 percent of total passenger revenue was generated from the website. The effective marketing strategies for products as well as services help company to achieve great heights. With the low cost air fleet charges, Aer Lingus has become a competitor for Ryan air. Aer Lingus has celebrated its 75th birthday in May 2001. With 1,215 million revenues in 2010, Aer Lingus is planning to push forward with wide range of products and services in the market. 2009 was a difficult year for Aer Lingus as it witnessed nearly 93 million Euros loss. To turnaround the company, Aer Lingus has come up with several strategies such as better matching of capacity to demand, connectivity improvements with in the network as well as partner’s network and partnerships.... 2009 was a difficult year for Aer Lingus as it witnessed nearly 93 million Euros loss. To turnaround the company, Aer Lingus has come up with several strategies such as better matching of capacity to demand, connectivity improvements with in the network as well as partner’s network and partnerships. Aer Lingus products are considered to be the cheaper products when compared to its competitor’s products. Though, companies like Ryanair offer much cheaper products than Aer Lingus, the customers would love to travel by Aer Lingus because of great service. Aer Lingus offers both Cabin Services as well as Auxiliary services. Cabin Services include a two class business and economy service on long-haul routes and a single class economy service for all short-haul routes. Auxiliary Services include In-flight sales merchandise, car rental sales, hotel accommodations and commission from online currency conversion. Literature Review According to Philip Kotler, Marketing is the proce ss of offering suitable product to customer. Everything comes to one equation; right product at right place at right price to the right customer (Philip Kotler). Marketing has become one of the most focused areas for any company in the world. Be it is a small scale internet based company or a large scale manufacturing company; without proper marketing, the survival would be a big question mark. According to Neil Borden, marketing department of any company should primarily focus on 4Ps. They are Price, Product, Promotion and Place. The 4Ps are also called as Marketing Mix (Neil Borden 1953). 4P mix is majorly used when you are trying to market a product, which customers can touch and feel. When focusing on the services, the marketing mix would be changed slightly. It

Graduation project Research Paper Example | Topics and Well Written Essays - 3500 words

Graduation project - Research Paper Example The kingdom of Saudi Arabia is located in the Middle East and is one of the fastest growing economies in the world. Characterized by numerous business opportunities, the country is among the top rated investment destinations of the world. To most people, the name Saudi Arabia is associated with religious oppression and fewer people always think of investment to this unique location. Located in the middle of the Asian desert, Saudi Arabia is a dry country with a rich number of oil wells that is one of the key economic boosters that the country has. Most of the oil is sold to the western countries that either promise cash in return or improve the living conditions of the Saudi people. Starting or doing a business in Saudi can be quite challenging especially for foreign investors. The country has strict Islamic laws that govern almost all the industries and sectors of the economy. In order to facilitate the writing of this paper, literature on how trade is affected in Saudi Arabia was c ollected with relevance to the topic of discussion kept in mind. The banks and the entire economy strictly follow the Shariah laws of banking that maintain that loans do not gather any interest at all. It is for this reason that most investors find it challenging especially if their field of business will be affected by the strict laws. Coming into power in 2005, his majesty king Abdullah has had a lot of impact on the economy and living standards of the Saudi people. The country currently enjoys peace and is one of the countries in the Middle East that experience peace and political stability. This paper is a critical review of the current laws and economic standards that affect businesses in Saudi and some of the challenges that one might face in order to establish a business in Saudi. It is however important to note that this guide is a general overview of the situation in Saudi and should not

Marriage and European Dowry Custom Essay Example for Free

Marriage and European Dowry Custom Essay Lobolo or Lobola (Mahadi in Sesotho; sometimes translated as bride price) is a traditional Southern African custom whereby the man pays the family of his fiancee for her hand in marriage (Compare with the European dowry custom where the woman brings assets[citation needed]). The custom is aimed at bringing the two families together, fostering mutual respect, and indicating that the man is capable of supporting his wife financially and emotionally. Traditionally the lobola payment was in cattle as cattle were the primary source of wealth in African society. However, most modern urban couples have switched to using cash. The process of lobola negotiations can be long and complex, and involves many members from both the brides and the grooms extended families. Often, to dispel any tensions between the families, a bottle of brandy is placed on the table. This is usually not drunk; it is simply a gesture to welcome the guest family and make everyone feel more relaxed (it is known as mvulamlomo, which is Xhosa for mouth opener). Lobola may have some unintended negative effects. It may have created a financial barrier for some young men looking to take a bride. It is common for a couple that are emotionally ready to commit to each other to stay unmarried if they do not have the financial resources to satisfy the impeding traditional ritual. For those who do have the financial means, the issue can be Lobolas opportunity cost. Young men who are in the wealth-creation stage of life may feel that their future is better secured if they invest their money elsewhere to receive significant financial returns. Lobola is seen by some as an extravagance that has little relevance in a society where young Africans are trying to lift themselves out of inherited poverty. However, the tradition is adhered to as strongly as ever, and in families where tradition and intention override greed, lobola can be a great way of showing commitment between families, not just between the bride and groom. Many traditional marriages utilise a cash-based lobola; this can be then followed by a European-style wedding ceremony, where the lobola funds are used to pay for expenses. In this way, any outlaid costs are returned to the payer in another form, preserving tradition, honour and finances.

Project Mercury and Its Legacy Essay Example for Free

Project Mercury and Its Legacy Essay In the twentieth century, the United States and the Soviet Union engaged in a competition called the Space Race. This was a race to who would be the first country to send a rocket and a human being up into space. Although the Soviet Union was the first to send both a rocket and a human up into space, the United States successfully carried out a space mission called Project Mercury. Project Mercury was carried out in 1959 and came to a conclusion in 1963. It was the first human spaceflight program that was undertaken by the United States National Aeronautics and Space Administration (NASA). From when it was first introduced, to when the space mission was carried out, and when it had succumbed to its end, Project Mercury became an important mission which left one of the greatest legacies in United States history. In the initiation of Project Mercury, the government began a search for seven great Americans who would become United Statess first astronauts. To be considered for the position, the Americans had to meet some requirements, which were as follows: needed to be test pilots, needed to be no taller than 511, needed to weigh no more than 180 pounds, needed to be under the age of forty, needed to have a Bachelors degree or equivalent, have 1,500 hours of flying time, and have qualifications for flying jets. In addition to the requirements, the pilots had to go through rigorous testing and training that would assure that they were capable handling problems the spacecraft and the flight may pose on them. Out of the handful of pilots who met these requirements, only seven were chosen to become Americas first astronauts who were Alan Shepard, Gus Grissom, John Glenn, Scott Carpenter, Wally Schirra, Gordon Cooper, and Deke Slayton. Since these flights were going to be manned, NASA contracted Max Faget as the primary designer, along with a team of engineers to build the Mercury Spacecraft. Its design was a cone-shaped one-man capsule with a cylinder mounted on top. Two meters (6 ft, 10 in) long, 1.9 meters (6 ft, 2 1/2 in) in diameter, a 5.8 meter (19 ft, 2 in) escape tower was fastened to the cylinder of the capsule. The blunt end was covered with an ablative heat shield to protect it against the 3000 degree heat of entry into the atmosphere (Mercury Spacecraft). This design would be the first capsule that would go up into space. Project Mercury was finally undertaken after all of the seven American Astronauts were physically and mentally prepared, the spacecraft was built, and the rockets were safe to launch. Before America could send the first human up into space, they needed to make sure that the rocket was not going to blow up as it had done in launch tests. Engineers and scientists were working hard to accomplish this, but trial after trial, the rockets were always blowing up. Finally, NASA was able to perfect the rocket, and on May 5, 1961, Alan Shepard was the first American to be launched into space on the spacecraft called Freedom 7. This event was one of the greatest moments for America which anticipated further launches into space to explore what is beyond Earths atmosphere. The second flight was manned by Gus Grissom who was launched into space on the spacecraft called Liberty Bell on July 21, 1961. He successfully was able to complete a suborbital flight, but as he landed, his spacecraft hatch blew open and NASA was not able to recover the spacecraft. The first American to orbit the Earth was the third flight using the Friendship 7 spacecraft that was manned by John Glenn on February 20, 1962. He was only able to orbit the Earth three times due to concerns about the spacecrafts heat shield. Then, on May 15, 1963, Gordon Cooper became the first American to be in space for over a day and successfully orbited the Earth twenty-two times using the Faith 7 spacecraft. He was also the last American astronaut to be launched into space alone. Ultimately, Project Mercury came to its end creating one of the greatest legacies of United States history. The overall cost for Project Mercury added up to $1.6 billion in inflation-adjusted dollars (Program Cost). There are numerous legacies that Project Mercury left to Americans. One of those legacies is the will of America to continue the space programs after President John F. Kennedy said that this nation should commit itself to achieving the goal, before the decade is out, of landing a man on the moon and returning him safely to the earth (President Kennedys Challenge). Also, Project Mercurys greatest legacy is that it was United States first successful human spaceflight program. Project Mercury also influenced author Tom Wolfe who wrote the book The Right Stuff, which was later developed into a movie directed by Philip Kaufman. In conclusion, from the inception and up to the end of the space program, Project Mercury was a prominent accomplishment for the United States, leaving one of the greatest legacies for America. It changed the game of how America would accomplish its goals of becoming the first country to send an astronaut to the moon. At the end, the seven American astronauts who were chosen to be part of the space program will always be part of United States history and Project Mercury will continue to be the reason for where we are today pertaining to Americas advanced space program.

Online Car Rental System Tourism Essay

Online Car Rental System Tourism Essay People travel from one place to another for many reasons, some due to their jobs or business and few for holidays and vacations. As a traveller they cannot own a car in every place or country they go, they always prefer other options like public transports, cabs, busses, trains and rent cars or bikes. Getting a car on rent has become very famous due to the cost as it is much cheaper than using cabs for a whole day and because it is much more secure and convenient. Keeping this in the mind Researcher has decided to develop an online car rental system, by using online car rental system a traveller can book the car. As the name of the system suggest, this system will be an online car rental system. This system will not only help the travellers to select the car of their chose but they can also compare the different models of car available and different type. They can compare prices, models and brands. They can select if they want that the car should be delivered to their door step with additional charges or they will pick up the car from the nearest store. They can select the car according to their requirement and budget. Problem statement and Literature review à ¢Ã¢â€š ¬Ã‚ ¢ Expensive rent for travellers As stated by Flowers, J and Levere, J. (2008) due to rise in drivers fees and taxes such as state and local surcharges applied on airports, the rent of the cars can increase at an average of 25 per cent. Due to rise in Tax, the travellers have to pay up to 25% of tax when the booking or renting a car from the airports. Even if the traveller pays the higher price they have to go with the cars which are available at that point of time in the car rental office. It can be expensive cars or even luxury cars which are not in budged of every person. To overcome this problem the Online Car Rental System will help the traveller to book the car even before they have arrived. So that they do not have to pay extra airport charges and get any car which is in their budget and which suits them and their requirements. à ¢Ã¢â€š ¬Ã‚ ¢ Returning the car remotely According to Yang, Y., (2008), difficulty is in uncertainty of length time of the person who have taken the car on rent and which referred location he wants to return the car. Sometimes a person takes a car on rent, but it is not sure when will the person return the car and will the person be able to come to the same location to return the car or not, in this situation that person have to pay more if he delay to return the car on time. This online car rental system will provide an online service where the person can increase the time limits and predefined the location person will be dropping the car or he want the car to be taken from. à ¢Ã¢â€š ¬Ã‚ ¢ Cannot reserve specific car model According to Korstanje, M. E., (2011), Due to limitation in operations creates problem for renter to reserve specific model. Reservations are not given on the basis of model but group. Due to operation limitation in the area like airports, this problem causes issue like in which the renters are not able to get what they actually want and they have to go for the car which is available in the store even if it is not what they are willing to have. This online system will help traveller to do online booking in which he can select which car he prefer with the facility of comparing with other car on the basis of type and price so that he can makes best decision. à ¢Ã¢â€š ¬Ã‚ ¢ No time for customers feedback As said by Meyer, C., and Schwager, A., (2007), Due to many transactions by individual customers which are monitored by the company they does not get time to take feedback from them regarding the service provided. When a customer comes to an office for renting a car, due to having many customers the staff member of the company does not get chance to ask customers regarding their services because of which their problems are not rectified. To rectify these issues the online car rental system will have an online feedback service after each customer have done with their transaction at the time of logout. The system will ask for a feedback from the customer. à ¢Ã¢â€š ¬Ã‚ ¢ Time wasting As said by Ahlstrom, C., Kircher, K., et al., (2012), Due to a single mistake of the airport rental service it take hours to get cars on rent. When there is a problem in the airport rental service it can take hours to get the car on rent which is actually wasting the time of the renter. In online car rental system the reservation will be done before traveller arrived at the airport so that when the traveller arrives at the airport the car will be ready to be taken. à ¢Ã¢â€š ¬Ã‚ ¢ Change car on each route As said by Asconavieta, P.H.S. (2011) car rental companies usually work on the regional basis because of which traveller have to change car on every route. Due to shortage of area coverage as the car taken for the company should return to the same location makes the traveller to keep changing the car even if they go from one state to another. They have to come back to the same location. So when they go to different state they have to change their car. To rectify this problem the online car rental system will have an option of selecting the area the customers want to return the car. So In the country like Emirates or Maldives where the area is short, the car can be taken from one state to another state without any problems. à ¢Ã¢â€š ¬Ã‚ ¢ Improper scheduling for proper car utilisation As stated by Minodora, 2009, improper scheduling in car rental companies causes the company unable to utilise their car and even increase work time for renter to get car. Due to improper scheduling in the car rental companies the car spend more time in the companys car lot or customers have to wait until the car is not returned. Using online car rental system the scheduling will be done online by the customer itself as the car which they select they have to put the time they will return. If in case they fail to return or inform the pickup point extra charges will be charged to them. à ¢Ã¢â€š ¬Ã‚ ¢ Return car on the same agency location According to Goldbarg, M., Asconavieta, P. and Goldbarg, E., (2012), car rented from a company can only be returned to the agency of the same company. If a renter take a car from a company he or she have to return it to the same agency of the same company but if the person is new in the region it will not be possible for him to do that it will be wasting of time in searching for the agency. In the online car rental system the renter can select whether he wants to retune the car or he wants the car to be taken from where he is , it can be hotel, airport, mall or any other location he can predefined the location online and the car will be picked up from him. à ¢Ã¢â€š ¬Ã‚ ¢ Insufficient revenue Lin-in, H., and Tao, Q. (2011) described that car renting companies in certain areas unable to get sufficient revenue for growth. This issue is due to concentrating on a limited region because the rate of sale increases based on the area of the company it is located in if the company is limited to its area only. In online car rental system there will be no boundaries, the company can concentrate on any location and get revenue from any part of the area or even country if the country is not in a bigger size like Emirates or Maldives. à ¢Ã¢â€š ¬Ã‚ ¢ Rejection due to short time frame According to Guerriero, F., Olivito, F. (2011) in order to increase the revenue, company with limited car does not rent the car for a day or few hours. Because of limited area of work company does not give their cars for short period of time to increase their revenue which make it difficult for the traveller to search car renting company after he have reached to the unknown country or location. As the online car rental system allows traveller to book the cars online. A person does not really have to go through all this type of issues as a person will be getting the car as soon as he or she arrives. Research Aims Objectives 4.1 Aims To create an online system, that will allow travellers to easily rent a car. It will also allow user to select the car according to their requirement and compare it with other options of cars. Make it easy for a traveler to return the car on remote locations. Solving the manual scheduling problem as every transaction will be done online. 4.2 Objectives Is to create a reliable web base online system on which user can access using internet from anywhere. To use software tools in implementation, this will help in implementing features for easy access. Allow system users to participate in the early stages of development so the outcome will be user oriented. Research Questions There are two categories in which the researcher has classified the questions. 5.1 Domain research Questions How the system will help in car scheduling? How the system will affect the operation of the renting company? How the proposed system is different from existing systems? How to integrate online payments by credit cards? 5.2 Technical research question Which scripting language can be used for the proposed system? Which data base system can be used for the proposed system? How the different feature can be implemented into the system? Which web authoring software can suits best of the system? Research Design 6.1 Domain Research The research in domain research will be conducted from literature source like journal, eBooks, white papers and library books. Furthermore research will be done by using online resources such as IEEE Xplore, Google Scholar and my Athens. 6.2 Technical research Mainly Web resources such as eBooks and journal will be used in conducting technical research. Research Plan Personal Reflection 7.1 Facts finding Methods The fact finding method which the researcher will use is questionnaire and interview fact find methods. Questionnaires are objective and will reach too many respondents which will provide researcher with sufficient information for accurate analysis. On the other hand the interview method will allow the researcher to get deep understanding about the topic area. 7.2 Limitations Like every system have some limitation, in order to collect data and questionnaire from traveller during the development will be difficult and their participation is not possible so this matter can be overcome by using social networks and other web application to take questionnaire before or in the early stages of the system development